Proven product expertise. Premium engineering. We don't hand off tasks. We own the architecture, so your product gets built right the first time.
Portfolio
HealthTech · SaaS Procurement
Transformed a complex, manual healthcare procurement process into an AI-enhanced platform without breaking the business logic between medical sales and technical execution during rapid scaling.
$2M Seed raised. Platform expanded into North American and European markets following launch.
MedTech · Remote Patient Monitoring
Built a high-stakes, HIPAA-compliant backend for real-time wearable sensor data ingestion. Security-first engineering integrated from day one hardened before launch.
FDA & Health Canada approved. Live with 1,000+ patients across multiple clinical modules.
PropTech · SMB Asset Management
Transitioned manual property workflows, leases, maintenance, payments, into a digital-first app that stays intuitive for non-technical users. Clean data architecture, no legacy errors.
100+ properties onboarded. Operational efficiency modernized across tenants and landlords.
Manufacturing · Business Intelligence
Custom BI tool pulling from multiple databases and time-tracking systems, integrated with Amazon QuickSight. Gave management real forecasting and trend analysis where they had none before.
Managerial accounting unlocked. Measurable increase in process efficiency and profitability.
The Problem
North American companies face a binary choice when building software. Local agencies deliver quality at a premium. Offshore agencies deliver cost savings with communication gaps, lack of business context, and technical debt that costs three times as much to fix later.
We break this cycle through Product-Led Management. Every project at Arbolique is owned by a proven Product Leader with a successful track record and hands-on technical experience. Not a ticket-taker. Someone who understands your business goals and your codebase.
Market Position
| Studio | Investment | Product Thinking |
|---|---|---|
| Traditional Agency | $$$$ | Depends on how many hours of your budget you allocate to it |
| Arbolique | $$ | Central to everything we do |
| Standard Offshore | $ | Tickets get closed, problems not solved |
What We Build
We don't try to do everything. We do three things with depth, care, and senior-level craft.
For founders who need a technical roadmap, not just a feature list. We embed as your product partner, align the vision with the architecture, and build something that lasts.
Full-stack web and mobile applications built for scale and long-term maintainability. We start with business outcomes and scalable architecture, then come the tickets.
Security is not an afterthought. Our team delivers professional-grade penetration testing and security auditing before launch, not after a breach.
The Talent Bench
We don't post on Upwork. Our bench is assembled through direct relationships and technical vetting. Every person on it ranks in the top 5% of their market.
We don't publish names. What we show you is what they've built, what they know, and who they've built it for.
Staff Engineer & Technical Lead · Full-Stack Lead
10+ years shipping complex products across web, mobile, and infrastructure, including work inside a top-tier Canadian venture studio. Leads cross-functional teams without losing touch with the codebase. Native English speaker with deep DevOps ownership alongside full-stack delivery.
AI/ML Engineer — GenAI & RAG Specialist
Full-stack engineer with 5+ years and a sharp focus on AI/ML integration. Has shipped RAG pipelines and generative AI features in production for enterprise-scale platforms. Solid backend in Node/TypeScript, clean frontend in React.
Product Engineer — Laravel & AI Integration
4+ years delivering CRMs, real estate platforms, and AI-integrated applications end-to-end. Has shipped OpenAI-powered features and built production-grade scraping pipelines. Owns the full lifecycle from architecture decisions to containerized deployment.
Enterprise Integration Architect — Banking APIs
11+ years architecting enterprise software for banking and financial systems, with deep expertise in API governance and SOA design. IBM Certified. Has led technical teams inside large-scale Agile programs and can still ship a clean Next.js frontend when the product needs it.
The Founder
"Most studios fail their clients at the translation layer between what the business needs and what the engineering team builds. That's the problem Arbolique was designed to solve."
Sebastián is an engineer who became a product leader because he wanted to solve the right problems. Over the past decade he's shipped FDA-approved medical platforms, scaled an automotive app to 800k users, and led product across MedTech, PropTech, FinTech, and Manufacturing in North America, Latin America, and Australia.
He asks "why are we building this?" before "how should we build this?" and he knows enough about architecture to spot bad decisions early, and enough about users to know what actually matters.
Product Toolkit
Sebastián Villamizar
Founder · Waterloo, Canada
Idea Clarity
Start with the idea.
Before we talk about what to build, it helps to know why you're building it. The Idea Clarity exercise walks you through six questions that most founders skip. It takes about an hour. You'll leave with something worth printing.
Free. No account needed. Nothing we can see.
How We Engage
Whether you need a full product team, a senior engineer embedded in yours, or strategic oversight. We fit around what you're actually building.
Full Studio Model
We own the product. You get a product leader with full accountability, a dedicated engineering bench, and security built in from day one.
Fractional CTO
Strategic product and technical leadership on a retainer. For founders who need someone to own the roadmap and keep the team honest without a full-time hire.
Staff Augmentation
A senior engineer from our bench, working inside your team. Your tools, your workflow, proper technical depth.
Ready to build?
Book a 30-minute discovery session. No commitment, no sales pitch. Just a real conversation about your product, your goals, and whether we're the right fit.